Made on the mat. For the mat.
Real foodfor jiu-jitsu.
An energy bar for the rounds that break people. Six ingredients. Cooked by a purple belt.
87 of 100 left · free · by application
Every class
- Round 1You feel like a black belt.
- Round 3Grips gone. Forearms cooked.
- Round 5You pull guard just to sit down.
- Round 6You tap to a choke you'd normally see coming.
Round 6 is the whole reason this bar exists.
Formula No.1
The bar.By the numbers.
Calculated from the recipe. Lab confirmed before any sale.
Tale of the tape
Read the back.Then read ours.
A typical sports bar
- Maltodextrin
- Fructose-glucose syrup
- HumectantE422
- EmulsifierE322
- + 11 more
15 ingredients
Sweet Science · Formula No.1
- Rice syrup
- Date syrup
- Honey
- Puffed rice
- Lemon
- Sea salt
6 ingredients
Both give you carbs. Only one you can read.
Left: an illustrative mix of ingredients common in high-carb sports bars sold in the EU, September 2026. Not one product. E422 is glycerol, E322 is lecithin.
Why this exists
Built for the communitythat changed my life.
Every face on this page has rolled with me, coached me or stood in my corner. I wanted them to get the best results possible, from food they can actually read.
The Corner
Be one ofthe first 100.
Not a waitlist. A team.
Your number. Stitched on your gi.
#001 to #100. On a patch you wear to every class. Yours for good.
First bar's on me.
From Batch 003 in December. Then every drop 48 hours early, at the founding price.
A vote on what's next.
Formula No.2 is yours to pick. Ginger-lemon or cherry-cacao.
The group.
A private WhatsApp. Me and the other 99.
13 taken · 87 left
Free. By application. Jiu-jitsu first.
Next drop
Batch002.
40 bars·25 October·Numbers #001 to #020
The build log
- 27 SepBatch 00120 bars. First cook, my kitchen in Tilburg.Cooking
- 4 OctShelf testSeven days. Does it survive a gym bag?Next
- 18 OctEpisode 1The first vlog goes live.Planned
- 25 OctBatch 00240 bars for #001 to #020.Planned
- DecBatch 003A free bar for every member. Then the first members-only sale.Planned
Before you apply
Straightanswers.
When do I actually get a bar?
Numbers #001 to #020 get Batch 002 on 25 October. Everyone else gets a free bar from Batch 003 in December. After that, members buy first, at the founding price.
Is this a subscription?
No. Joining is free. When bars go on sale, you buy the drops you want.
Where do you ship?
For now, bars are handed out in person in Tilburg. Shipping starts with Batch 003, and members hear where first.
What's in it? Allergens?
Rice syrup, date syrup, honey, puffed rice, lemon, sea salt. None of the 14 EU allergens are in the recipe. It's a home kitchen for now, so I can't rule out traces yet.
Is it a supplement?
No. It's food. The numbers are calculated from the recipe and get confirmed by a lab before any sale.
Why an application?
The first 100 decide what we make next. I want people who actually train.
What if I'm not picked?
You stay on the list and hear about every drop. Public batches open after members.
87 spots left
Claimyour number.
Tell me who you are. I read every one and hand out the numbers myself.
Follow the fight
Watch us take onthe giants.
One purple belt and one kitchen against brands with factories. The goal: this bar in the bag of the best competitors in the world. Every round goes online.